Last week, I got the chance to share on stage at the Global Diversity Export Initiative at the US-Africa Leaders Summit about the work Naomi Jordan Cook and I are doing at The VGC Group to help US and African-based SMEs (especially women) adopt digitalization to scale revenue and exports.
The word “digitalization” has become popular hugely as a result of COVID, but for those that are unfamiliar with digital technology, what does digitalization actually look like? I can tell you that it reaches far beyond the ability to use Zoom and Microsoft Teams.
Instead of telling you about digitalization, I am going to show you real time with our food company. I am literally in the process of building out the new website and online store for The Mushroom Angel Company, a food manufacturer founded by my husband Dominique DaCruz and I that produces meat alternatives made from mushrooms based in Detroit, MI.
We’re moving fast, but I am inviting you behind the scenes to see how I plan to 10X our online sales, increase visibility in the marketplace to increase velocity in stores and restaurants all through digitalization.
Are you ready? If “YES”, watch the full video here on my personal website to hear about the MUST HAVE strategies for your digital system.
Comment to let me know if it was helpful and what else you’d like to learn more about.
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